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Website Analytics

User Behaviour Analysis

Using in-depth analysis of your analytics data we can provide actionable data on the behaviour of key users on your website. Maybe you want to know what type of website content is most effective, why customers are leaving a page, or what your most profitable users look at before making a purchase. Using behaviour flow analysis and user engagement metrics, we can discover underlying issues and make suggestions for further optimization.

Benefits
  • Through understanding of how users engage with your site
  • Recommendations of on-page improvements and conversion optimization
  • Actionable data to guide future digital marketing investment decisions
What’s Included
  • Consultation on usability issues and clearly establishing website goals
  • Measurement plan with clearly defined key performance indicators
  • Technical recommendations with available in-house development solutions
  • New Google Analytics profiles, filters, segments and content grouping where appropriate
  • Custom reporting