Whenever the Google Ads interface is updated, we hold our breath. Despite Google’s claims of improving the user experience, we’ve found over the years that many platform updates have actually […]
When it comes to responsive search ads on Google Ads, there’s a score Google gives each individual ad based on the assets and copy in the ad. The score is […]
Google held their annual marketing event last week. As always, it was a day full of excitement about what things are coming down the Google pipeline. To spare our audience […]
Earlier this month, Google announced a new Google Ads format for advertising vehicles to consumers. The announcement launched automated vehicle ads that are available to all advertisers in the United […]
Last year, Google introduced a new campaign type called Performance Max campaigns on their advertising platform. It was created because Google wanted to deliver more automated solutions for businesses and […]
What are Google Discovery Campaigns? First released in 2019, Google Discovery ads are AI-driven, native display advertisements that appear in the Google Discover feed as well as other Google Network […]
Act now to prepare for a future with more automated ads. AS of July 2022, you won’t be able to create any new expanded text ads (ETAs) in Google Ads; it’ll be all about […]
Ever wonder why everyone is so up in arms about quality score? Need a refresher on what quality score even is? Then this is the blog for you. When it […]
Our team tuned into the annual Google Marketing Livestream to keep up to date on Google’s latest announcements and hints on what to expect for advertisers on the Google ecosystem […]