google search partners network

Is Google Search Partners Worth It?

February 16, 2021

The Google Search Partner network provides advertisers with the opportunity to advertise on additional web properties that Google owns or partners with. […]

Valentines for Digital Marketers 2021

Valentines for Digital Marketers 

February 1, 2021

By now, it is no secret that we love a good play on words and digital marketing…so why not marry the two? When the month of love rolls around, we show our love […]

Google Ads Update

The Danger of Auto-Applied Google Ads Recommendations

July 14, 2020

A few months ago, we provided some insight on the good and bad of Google Ads Optimization Score and Recommendations. Since then, we’ve seen Google make further efforts to automate the Google Ads platform, […]

Dominated Brand Search

Should You Bid on Branded Terms in Google Ads?

January 9, 2020

A highly debated topic when it comes to paid search advertising (whether it be Google Ads or Microsoft Advertising) is whether or not you should bid on your branded keywords. […]

Google Ads

Goodbye AdWords. Hello Google Ads

June 29, 2018

On June 27, Google announced that they will be rebranding their suite of Google products for advertising and publishers. The big news for most of us is that Google AdWords […]

2018 Marketing Trends

2018 Digital Marketing Trends to Watch

February 7, 2018

It’s a busy time of year here at Ontario SEO. Many of our clients view the new year as a great time to refresh their marketing strategy and re-evaluate how […]