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2021 Local Search Ranking Factors - Ontario SEO

2021 Local Search Ranking Factors

December 15, 2021

2021 was a year of significant upheaval in the Google search results with several major algorithm updates. However, when it comes to Local Search Ranking Factors for your Google Business […]

2021 Was a Volatile Year in the Google Search Results

2021 Was a Volatile Year in the Google Search Results

November 29, 2021

2021 Was a Volatile Year in the Google Search Results Have you noticed how much volatility there was in the Google search results this year? SEO experts know Google has had a very busy year making constant changes to its search […]

Google has updated the PageSpeed Insights Tool

Google has updated the PageSpeed Insights Tool


In the middle of November, Google announced a new PageSpeed Insights upgrade. According to Google, the PageSpeed Insights upgrade makes the tool more intuitive and ‘real world’ when measuring performance. […]

Google Updates to the Quality Rater Guidelines

Google has Updated its Quality Rater Guidelines

November 15, 2021

Here’s What You Need to Know Quality Rater Guidelines (QRG) are used by human evaluators to manually evaluate websites and Search Engine Results Pages (SERPs). The feedback from the evaluations […]

Person scrolling on Google Discover feed on mobile phone

Advertiser’s Guide to Google Discovery Ads

November 3, 2021

What are Google Discovery Campaigns? First released in 2019, Google Discovery ads are AI-driven, native display advertisements that appear in the Google Discover feed as well as other Google Network […]

Plan for higher digital advertising costs in 2022

November 1, 2021

The last 21 months have been difficult, for so many reasons. As we head into 2022, be prepared for one more blow from the pandemic: rising costs of digital advertising.  Thanks to lockdowns around the […]

Saw Halloween SEO Quotes

Halloween SEO Quotes

October 28, 2021

Halloween SEO Quotes No matter where you turn or where you look, SEO is always there – watching and waiting. It could be in the title, in the content you read or down […]