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Google Universal Analytics is Now Available to Everyone

Google Universal Analytics Available to Everyone

January 14, 2014

Many people have been using Google Analytics (GA) to keep track of visitor traffic to their websites, web pages and e-commerce endeavours. Although it’s always been a useful, powerful marketing […]

Google's Penguin Update 2013

Google Penguin Update

September 16, 2013

It’s a Cruel Summer for Black Hat SEO On May 22nd, Google launched a new version of its anti-spam algorithm Penguin. Penguin 4 (aka Penguin 2.0) specifically targets spammy sites […]

Online Marketers Missing the Optimization Mark

Online Marketers Missing the Optimization Mark


This Week, MarketingSherpa released an interesting statistical insight into the complex world of website optimization (also known as conversion rate optimization). The marketing resource website conducted a survey to discover […]

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