We are excited to have been chosen as one of London Inc Magazine’s Best Places to Work 2021. For the second year in a row Ontario SEO was selected as […]
Digital Marketing Blog
Why Is Quality Score Important?
Ever wonder why everyone is so up in arms about quality score? Need a refresher on what quality score even is? Then this is the blog for you. When it […]
How to Set Up a Meta (Facebook) Pixel
How do you spot a rookie advertiser? Check if they have a Meta pixel. If you’re like most new advertisers, you probably want to skip the technical side of things […]
Google Marketing Updates 2021
Our team tuned into the annual Google Marketing Livestream to keep up to date on Google’s latest announcements and hints on what to expect for advertisers on the Google ecosystem […]
How Apple’s iOS 14 Updates May Impact Your Facebook Ads
Nothing lasts forever, and that’s especially true in the digital marketing world! Recently, Apple announced some major changes with their iOS 14 operating system that impact how Facebook receives and […]
Create a Custom 404
Use the 404 TLDR: Create a custom 404 We have spent so much time fearing the 404 page that we’ve neglected what a great opportunity this can present. A well optimized website certainly […]
How to Claim & Verify Your Google My Business Listing
Take control of your digital business card and reach your customers by following this guide to claim and verify your Google My Business listing. […]
How to Write a Great Call-to-Action
Every marketing expert knows that a call-to-action that inspires users to act is an absolute must when crafting digital ads and a content marketing strategy. Yet so many of these […]
Updates to Google Ads Keyword Match Types: What Do They Mean for Your Google Ads Account?
Google Ads users were surprised – well, maybe just startled – to receive an email on Thursday, February 4th, announcing some pretty significant changes to Google Ads match types. If […]