Digital Marketing Blog

We are excited to have been chosen as one of London Inc Magazine’s Best Places to Work 2021. For the second year in a row Ontario SEO was selected as […]

Ever wonder why everyone is so up in arms about quality score? Need a refresher on what quality score even is? Then this is the blog for you.  When it […]

How do you spot a rookie advertiser? Check if they have a Meta pixel. If you’re like most new advertisers, you probably want to skip the technical side of things […]

Our team tuned into the annual Google Marketing Livestream to keep up to date on Google’s latest announcements and hints on what to expect for advertisers on the Google ecosystem […]

Nothing lasts forever, and that’s especially true in the digital marketing world! Recently, Apple announced some major changes with their iOS 14 operating system that impact how Facebook receives and […]

Use the 404  TLDR: Create a custom 404  We have spent so much time fearing the 404 page that we’ve neglected what a great opportunity this can present. A well optimized website certainly […]

Take control of your digital business card and reach your customers by following this guide to claim and verify your Google My Business listing. […]

Every marketing expert knows that a call-to-action that inspires users to act is an absolute must when crafting digital ads and a content marketing strategy. Yet so many of these […]

Google Ads users were surprised – well, maybe just startled – to receive an email on Thursday, February 4th, announcing some pretty significant changes to Google Ads match types. If […]