Emily Punnett

What I Do: On-Site Optimization, Conversion Rate Optimization, Organic Search Analysis, Competitor Analysis,

As the Organic Search Specialist for Ontario SEO, Emily is responsible for overseeing on-page optimization, ensuring that our clients’ websites will perform well on the search engine results page (SERP) and therefore generate more organic traffic and leads.

Having experience in both an agency and in-house digital marketing environment, Emily has a deep understanding of the importance of “big picture thinking” and how every page on a website needs to not only consider search engine crawlers but also potential customers and where they are in the purchase journey.

Emily has an educational background in both Marketing and English Literature. After earning her B.A. in English at Huron University, she enrolled in Fanshawe’s post-graduate Marketing Management program where she learned to apply her strong critical thinking and writing skills to a career in marketing. She attributes the beginning of her passion for the digital side of marketing to when she took Fanshawe’s Google AdWords & Google Analytics classes. Emily continues to enjoy utilizing the technical knowledge gained from those courses and melding it with her ability to write creative and compelling content.

Outside of work, you can find Emily reading, painting, bingeing a good tv show, and playing with her adorable kitty, Juju.

Emily 's Latest Blog Posts

How Bing Chat Uses ChatGPT & Search with Prometheus – Ontario SEO

How Bing Chat Uses ChatGPT and Search with Prometheus

May 2, 2023

After unveiling Bing’s new Ai-powered search engine in February of 2023, Microsoft is sharing how Bing Chat combines the power of ChatGPT and its Prometheus AI model.   Microsoft’s Corporate Vice […]

GA4’s Custom Channel Groups.

GA4 Adds Custom Channel Groups Feature

April 6, 2023

On March 14th, Google released the long-awaited custom channel groups feature for Google Analytics 4 (GA4). In this blog, we’ll go over what exactly custom channel groups are and how […]

The Ultimate Google Business Profile Guide – Ontario SEO

The Ultimate Google Business Profile Guide

March 30, 2023

Unlock the full potential of your business with this in-depth beginner’s guide to Google Business Profile (GBP) where we go over everything from what it is to how to claim […]

Google Analytics Alternatives

Alternatives to Google Analytics

March 28, 2023

Worried About Google Analytics putting your business at risk? Here are the best GDPR-compliant analytics alternatives we’ve found. Are you one of the millions of marketers worldwide who rely on […]

How to Increase Hotel Occupancy in Low Season – Ontario SEO

How to Increase Hotel Occupancy in Low Season

March 5, 2023

Most hotels experience low seasons. This may be due to a variety of factors such as bad weather, reduced tourism, or seasonal trends, which can have a significant impact on […]