Joshua Waller, SEO Manager at Ontario SEO

What I Do: Competitive Analysis, Website analytics and reporting, Organic Search Analysis, Local SEO, Digital Marketing Strategy, Technical SEO, Website SEO Audits


Joshua joins the Ontario SEO team as an SEO Manager, overseeing and executing strategies to ensure our client’s goals are not only met, but exceeded. With Joshua’s years of experience in the digital realm (across many verticals), he is able to pinpoint any business’ areas for growth as well as new opportunities that can be formed into actionable strategies.

While Joshua’s primary focus is SEO, he also has in-depth knowledge and experience in paid advertising (social, PPC, programmatic), email marketing, social media marketing and content creation. Having an array of expertise in digital allows Joshua to see the “big picture” when creating strategies and ensures that everything is integrated seamlessly.

With an education from Fanshawe College, Joshua was provided opportunities to compete in international marketing competitions as well as work with many local businesses to create and implement digital strategies. As the industry is ever evolving, so is Joshua’s schooling. He is constantly staying up to date with the latest industry updates and trends to ensure our clients are ahead of the competition.

When Joshua isn’t deep in strategic thought, he is making monsters or is creating art on live canvases. As a professionally trained makeup artist, Joshua has worked on numerous fashion shows, music videos, photoshoots and community events.

Joshua's Latest Blog Posts


Google's new personalized search feature announcement.

A Personal Search Experience on Google

November 28, 2023

Google has recently unveiled new social-like features and enhanced personalization for its search engine. As digital marketers, it is crucial to understand the implications of these changes and how they […]

Google Ads automated bidding guide

A Guide to Google Ads Automated Bidding Strategies

October 25, 2023

In the ever-evolving digital marketing landscape, adaptability is key to success. Google Ads, the undisputed titan of online advertising, consistently changes, optimizes, and automates their tools to supposedly empower marketers […]

TikTok Launches Search Ads Toggle – Ontario SEO

TikTok Launches Search Ads Toggle

August 29, 2023

On August 22, 2023, TikTok announced the launch of Search Ads Toggle, a new feature on TikTok ads that allows advertisers to serve ads in TikTok’s search results. In this […]