What I Do: Competitive Analysis, Website analytics and reporting, Organic Search Analysis, Local SEO, Digital Marketing Strategy, Technical SEO, Website SEO Audits
Joshua joins the Ontario SEO team as an SEO Manager, overseeing and executing strategies to ensure our client’s goals are not only met, but exceeded. With Joshua’s years of experience in the digital realm (across many verticals), he is able to pinpoint any business’ areas for growth as well as new opportunities that can be formed into actionable strategies.
While Joshua’s primary focus is SEO, he also has in-depth knowledge and experience in paid advertising (social, PPC, programmatic), email marketing, social media marketing and content creation. Having an array of expertise in digital allows Joshua to see the “big picture” when creating strategies and ensures that everything is integrated seamlessly.
With an education from Fanshawe College, Joshua was provided opportunities to compete in international marketing competitions as well as work with many local businesses to create and implement digital strategies. As the industry is ever evolving, so is Joshua’s schooling. He is constantly staying up to date with the latest industry updates and trends to ensure our clients are ahead of the competition.
When Joshua isn’t deep in strategic thought, he is making monsters or is creating art on live canvases. As a professionally trained makeup artist, Joshua has worked on numerous fashion shows, music videos, photoshoots and community events.
Joshua's Latest Blog Posts
Introducing the All-New Google Search Generative Experience
On May 10, 2023, Google announced that users can now sign up to test its highly anticipated AI-powered update to Google Search which promises to be a more visual, “snackable”, […]
TikTok Search Ads Now in Beta for Selected Partners
In March 2023, news emerged that TikTok was planning to launch its own search ads product, putting the platform in direct competition with Google and Microsoft. Recent reports now indicate […]
Twitter Search Keyword Ads Are Open to All Advertisers
Twitter has launched the beta of their Search Keyword Ads and stated its availability to all advertisers. This is unique as the Twitter Search Keyword Ads are much more tuned […]
How to Create a Segment in Google Analytics (and why you would)?
Google Analytics (GA) is a powerful tool that reports on hundreds of data points that can give insights into users’ behaviour, help guide marketing decisions as well as measure the […]
Google Prohibits Incentives Offered to People for Removal or Revision of Negative Reviews
In an update to Google Maps reviews guidelines, Google will now disallow making requests for revisions or removals of negative reviews. This includes discounts, free goods or services, or any […]
New Federal Privacy Bill Could be a Positive for Marketers
Tough Data Gathering Standards Could Help? The American Data Privacy and Protection Act’s (ADDPA) new bill would provide a privacy standard that would override any current state legislation. Though the […]