What if you could connect with millions of people every day for less money than with a traditional advertising budget?
With advertising on social media networks, you can. At Ontario SEO, we do more than just Pay Per Click advertising with Google Ads. Through our extensive experience, we’ve seen that a solid SEO strategy can be strengthened and give you, even more, return on investment by using paid ads on different social media networks. Whether you want to tie your social ads directly to your Google Ads campaign or whether you simply want to remarket to customers who’ve visited your site before, social ads are an excellent option for businesses across many industries.
Why Go with Social Ads?
- Significantly less than other types of online advertising
- Increased inbound traffic
- More chances to convert visitors on your site
- Better customer insights and metrics
- Increased content amplification
- Highly targeted with demographics that matter to your brand
- Remarket to customers who’ve already shown interest in your brand
With over one billion users on Facebook, this social network gives you the biggest opportunity to reach out and connect with your audience, no matter where in the world they might be. Connect with a new audience to generate new leads or reach out to your existing customers to showcase your latest product. What we love about Facebook is the ability to target unique behaviors and really drill down into different demographics. Using Facebook to remarket to people who have already visited your site will also increase the likelihood that these visitors will convert into real, paying customers.
Did you know that Twitter users are more likely to make purchases online? For certain brands, Twitter advertising is the perfect way to get a solid return on investment for very little money. You’ll be able to target different locations and different behaviors with Twitter ads and you’ll be able to connect with the right people by using the hashtags that are relevant to you. Use one of the four styles of Twitter cards to market your brand and make sure your ad stands out from the pack and get your brand the clicks and visibility you’re after.
When people are using LinkedIn, they’re typically thinking about business. They’re updating their profiles with their latest skills, connecting with clients, researching jobs, and writing recommendations for their coworkers. This is why LinkedIn paid ads are so valuable, you’ll be able to get in front of the right people at the right time when they’re most receptive to business messages. LinkedIn ads allow you to target your audience even more narrowly than Facebook ads. You’ll be able to specify job titles, seniority levels, companies, skills, membership to different groups, and more.
For more information on paid ads on social media networks, contact us today. We’ll help you determine which social media networks will be most beneficial to your brand so that you can get the most out of your budget.