What I Do: Content Coordinator, Social Media Coordinator, Content Creation, Content Strategy
Cassandra Schooley brings an extensive background in digital marketing and communications experience to the Ontario SEO team. Her attention to detail and background in brand management make her a key partner in ensuring a brand consistent communication strategy.
While completing her studies in Fashion Merchandising at Fanshawe College, where she studied consumer behaviour and branding, Cassandra developed a strong interest in marketing. After earning her diploma, she continued her education at Fanshawe College and received her certification in Marketing Management.
Cassandra has worked in the digital creative industry managing brand standards, social media strategies as well as content development and blog creation. In addition to her experience in digital communications, Cassandra has previously been involved with a local Non-Profit aimed at encouraging volunteerism within the community. There she oversaw social media and communication efforts as well as coordination of volunteer programs and events.
When Cassandra isn’t coordinating digital content, writing blog posts, or reading up on the ever changing marketing and social media industry, she can be found working on her calligraphy and lettering skills, practicing yoga, and hiking with her husband.
Cassie's Latest Blog Posts
Which One is Better and Why? Automated bidding is nothing new in the pay-per-click advertising world and the debate for manual vs automated bidding has been right there with It. […]
The month of love is upon us. To celebrate Valentine’s day like the true digital marketing nerds that we are, we once again created some good old-fashioned valentine cards that […]
We’re a couple of weeks into the new year – for some businesses, it’s a time where goal setting and project planning are top of mind. It’s also the best […]