Google Ads automated bidding guide

A Guide to Google Ads Automated Bidding Strategies

October 25, 2023

In the ever-evolving digital marketing landscape, adaptability is key to success. Google Ads, the undisputed titan of online advertising, consistently changes, optimizes, and automates their tools to supposedly empower marketers […]

TikTok Launches Search Ads Toggle – Ontario SEO

TikTok Launches Search Ads Toggle

August 29, 2023

On August 22, 2023, TikTok announced the launch of Search Ads Toggle, a new feature on TikTok ads that allows advertisers to serve ads in TikTok’s search results. In this […]

Google Search Revenue Increases by 5% – Ontario SEO

Google Search Revenue Up by 5% in Q2 2023

August 27, 2023

Alphabet Inc., the parent company of Google, has announced Q2 results that surpassed expectations, suggesting a stabilization in advertising spending in 2023. In this blog, we’ll go over some of […]

Google Ads logo and the Google verification Process

What is the Google Ads Verification Process?

July 28, 2023

Google Ads Verification is Google’s response to increase security, transparency, and the user experience on the Google Ads platform. The intention is to require a strict audit process of some […]