LinkedIn is venturing into a new digital network platform, podcasts. In February 2022, LinkedIn launched a podcast network pilot program. The pilot program is called LinkedIn Podcast Network and allows […]
Earlier this month, Google announced a new Google Ads format for advertising vehicles to consumers. The announcement launched automated vehicle ads that are available to all advertisers in the United […]
Web browsers from Apple and Firefox have already blocked third-party cookies by default and Google is said to be following suit soon. Originally, Google shared in a blog post that […]
2021 was a tumultuous year, so investors and digital marketers were keen to hear the results of the advertising giants, Google, and Facebook. Both Google and Facebook posted record earnings […]
2021 certainly didn’t roll out quite as expected! Here are my predictions for what is up and coming (and what you need to watch out for) in 2022. […]
Valentine’s Day has officially arrived, and what better way to celebrate this often-disputed holiday than snuggling up on the couch with some Hershey kisses and a good old-fashion Rom-Com. At […]
LinkedIn has now introduced Group Identity Targeting options for advertisers to hone who sees their ads. Group Identity targeting uses first-party data (information that has been provided by users) offering […]
Google Analytics has been a boon to businesses around the world to help them better understand how people use their websites. However, a recent decision in Austria from the Data […]
Hiring an SEO Agency vs. In-House SEO Specialist How do you decide which will enhance your odds of achieving worldwide (web) domination? There comes a time in most businesses where they need to […]