Instagram Reels

Video Content is King at Meta

June 17, 2022

During its Q1 2022 earnings conference call, Meta said that its short-form video answer to the growing popularity of TikTok, Reels, now makes up more than 20% of the overall […]

Person viewing original content on Instagram – Ontario SEO

Instagram is Trying to Highlight More Original Content

May 20, 2022

Instagram is improving its ranking algorithm to highlight more original content generated by creators. The announcement came from the head of Instagram, Adam Mosseri. Many creators and businesses face large […]

Linked In is launching a podcast network – Ontario SEO

LinkedIn Has Launched a Podcast Network

April 18, 2022

LinkedIn is venturing into a new digital network platform, podcasts. In February 2022, LinkedIn launched a podcast network pilot program. The pilot program is called LinkedIn Podcast Network and allows […]

Brand building with customer testimonials – Ontario SEO

Taming Testimonials

August 10, 2021

The Taming of the Company Testimonial You know your business is great, your grandmother knows your business is great, and so do your customers. However, unless you get your brand evangelists to share their positive reviews about your business, […]

The 7 Deadly Sins of SEO

The 7 Deadly Sins of SEO

May 15, 2018

The seven deadly sins could sound a bit over dramatic but when you think about the challenges a small business faces, one of these sins could be the death of […]

Tips for a Better Instagram Business Page

Tips for A Better Business Instagram

March 20, 2018

Instagram is one of the most used social media platforms around and is, in fact, a personal favourite of mine. I’ll often find myself creeping a business’ Instagram page to […]

Kim & Wayne, Ontario SEO

7 B2B Tips for Being Effective on LinkedIn

December 22, 2017

We’ve all heard that it’s important to have a LinkedIn account or profile in today’s modern day of networking. You may or may not already have a LinkedIn account created, […]

Facebook Ad Formats

Facebook Ad Formats You Should Know About

September 15, 2017

With over two billion people using Facebook every month, and Facebook owning Instagram, it’s no surprise that Facebook advertising has become a popular avenue for digital advertising. But what options […]