Digital Marketing Blog

Google Updates Search Quality Raters Guidelines

Google Updates Search Quality Raters’ Guidelines

December 12, 2023

Google has updated its Search Quality Raters’ guidelines. This update is small compared to the December 2022 update. The latest updates to Search Quality Rater Guidelines include a simplified “needs […]

How to plan an Organic Social Media Campaign

How to plan an Organic Social Media Campaign

December 1, 2023

Social media campaigns can be a great way to promote an event, product, or service to your existing audience, and bring in potential new followers. A well-executed campaign can significantly boost brand visibility, engage your target audience, and drive conversions. […]

Google's new personalized search feature announcement.

A Personal Search Experience on Google

November 28, 2023

Google has recently unveiled new social-like features and enhanced personalization for its search engine. As digital marketers, it is crucial to understand the implications of these changes and how they […]