Digital Marketing Blog


The Anatomy of the SERP

The Anatomy of the SERP

February 7, 2020

We’re all at least a little familiar with the Google Search Engine results page (SERP). It’s almost impossible not to stumble upon the search tool when looking for the weather, […]

Ontario SEO Co-Op Internship

My Experience Interning for Ontario SEO

January 22, 2020

I am a risk-taker. I love jumping headfirst into new opportunities, not knowing where they will take me. But, being a risk-taker has its ups and downs. One recent risk […]

SEO Trends

SEO Trends You Can’t Ignore In 2020

January 16, 2020

We’re a couple of weeks into the new year – for some businesses, it’s a time where goal setting and project planning are top of mind. It’s also the best […]

Dominated Brand Search

Should You Bid on Branded Terms in Google Ads?

January 9, 2020

A highly debated topic when it comes to paid search advertising (whether it be Google Ads or Microsoft Advertising) is whether or not you should bid on your branded keywords. […]