Digital Marketing Blog


Attribution Model

Cross Device Measurement & Attribution – Part 2

February 15, 2017

AdWords Tools for Cross Device Measurement Google is in a unique position to tackle the issue of cross-device conversion tracking. Because the Google ecosystem includes so many different properties (Chrome, […]

Cross Device Measurement & Attribution

Cross Device Measurement & Attribution

February 10, 2017

Google Partners Event Recap Part 1 This month’s Google Partners event focused on the theme “measurement”. The first speaker was Jeff Montgomery from Google Marketing Solutions. Jeff’s talk outlined how […]

Digital Marketing: What We Wish You Knew

Digital Marketing: What We Wish You Knew

November 4, 2016

We recently asked our staff, “What do you wish business owners knew about running their website?” We’ve compiled the answers in a handy blog post below. Check out our tips […]

Micromoments That Matter

Google Partners Event – Mobile

September 30, 2016

Every Google Partners Connect event that we hold at our London, Ontario agency has a general theme. This event’s theme was focused on mobile and reducing friction to help your […]

understanding quality score for Google Ads

Understanding Quality Score

July 6, 2016

Learning more about the “animal” that is Google AdWords’ Quality Score & why you should care about it Google defines Quality Score as a combination of how relevant your ads […]

Facebook Ads

Different Types of Facebook Ads

June 30, 2016

If you’re a client at Ontario SEO and have had us run social media marketing campaigns for your business, you probably already know how much I love Facebook ads. They’re […]

Everything you need to know about voice search

The Future of Voice Search (& Why You Should Care)

June 8, 2016

If you own a smartphone, iPhone, Samsung, etc. (we’ll save that argument for another day), you’ve probably used a digital personal assistant like Google Voice, Siri or Cortana to conduct […]

Google Partner Event May 2016

Top 10 Ways to Grow Your Business Online

May 27, 2016

Here it is, straight from the source – Google. At our most recent Google Partners Connect event, Google Evangelist Frederick Vallaeys shared the top ten ways to grow your business […]