Google Ads announced last month that automated Vehicle Ads are now available to Canadian Advertisers and will be expanding to more countries at a later date. This ad format was […]
After unveiling Bing’s new Ai-powered search engine in February of 2023, Microsoft is sharing how Bing Chat combines the power of ChatGPT and its Prometheus AI model. Microsoft’s Corporate Vice […]
Google Analytics 4 provides many challenges for marketers as we start to embrace the inevitable, the end of Universal Analytics. And while you’re finding your way around the new tool, […]
In March 2023, news emerged that TikTok was planning to launch its own search ads product, putting the platform in direct competition with Google and Microsoft. Recent reports now indicate […]
On March 7, 2023, Google Ads announced that they will be rolling out Performance Max for travel goals campaigns to all hotel suppliers. In this blog, we’ll go over what […]
When your social media highlights your business’ strengths, it is worth its weight in gold. Although many businesses now know the importance of having a social media presence, many do […]
In today’s digital age, social media has become an essential platform for travel marketers to showcase their destinations and connect with potential travelers. But organic reach alone may not be […]
For the first time since 2014, Google and Meta’s share of the advertising market fell below 50%. At the end of 2022 that number was 48.4% and is expected to […]
Duplicate location listings in Google Business Profile can be frustrating and tiresome. Clicking your posts doesn’t offer a lot of insight and it can take time to submit support tickets […]