New legislation continues to be created by governments looking to regulate the world’s tech giants. The European Union is one of the governing bodies looking to take on the challenge […]
Compared to more popular platforms like Google Ads and Facebook Ads, LinkedIn has always been a bit behind the times with a clunky interface and fewer advertising options. Over the […]
Scammers, fake celebrities, account take overs; all are real threats the digital ad space faced last year. Microsoft Ads gave us a glimpse into just how large these threats loomed […]
The end of expanded text ads is approaching. Prepare for this transition by reading our tips on optimizing responsive search ads in Google Ads. […]
Have you ever been browsing on Facebook and come across an ad that you have no idea how it was served to you? It’s not something you’re interested in, it’s […]
Last year, Google introduced a new campaign type called Performance Max campaigns on their advertising platform. It was created because Google wanted to deliver more automated solutions for businesses and […]
What are Google Discovery Campaigns? First released in 2019, Google Discovery ads are AI-driven, native display advertisements that appear in the Google Discover feed as well as other Google Network […]
The last 21 months have been difficult, for so many reasons. As we head into 2022, be prepared for one more blow from the pandemic: rising costs of digital advertising. Thanks to lockdowns around the […]
Act now to prepare for a future with more automated ads. AS of July 2022, you won’t be able to create any new expanded text ads (ETAs) in Google Ads; it’ll be all about […]